Blog
The Covid-19 impact on ecommerce over three months of lockdown
The digital economy is booming, right? Not necessarily. As lockdown and the restrictions associated with Covid-19 continue, some online businesses are thriving – while others have watched their revenues plummet. New research from Digivante Digivante has analysed Google Analytics data for more than 100 UK and US online companies from April 2020 and compared ...
Why your regression testing process needs revisiting
Regression testing is defined as a type of website and application testing used to confirm that any recent new programming or code changes have not, or will not, negatively affect and impact existing website or app features or functionality. Whether deployed fully or partially on a website or app, testing highlights critical issues with ...
“Usability testing” or “You do the testing”? Which is best?
Usability testing is vital but notoriously difficult to get right. You need a testing group that is genuinely representative of your target audience for results to be meaningful. But you also need to have a consistent way of gathering and processing their feedback so results can be helpful to your organisation. With everything else ...
Six reasons why app and website testing has never been more critical
In the face of Covid-19 lockdown, communities around the world have become increasingly reliant on the digital economy to deliver everything they need from basic groceries to life’s little luxuries. As the crisis drags on, though, even more users are migrating online to fulfil ever more complex needs. The quality of our digital experience ...
The ecommerce winners and losers of lockdown Britain
As lockdown hit the nation towards the end of March and tighter restrictions on movement began to bite, it became clear the country would be increasingly reliant on the digital economy for our day-to-day retail needs. But who have been the ecommerce winners and losers of lockdown Britain? New research from Digivante Digivante has ...
The cost of mobile testing: is it worth it?
For the last twenty years, at least, mobile specialists have been claiming each year as the ‘year of the mobile’, but now with the volume of mobile traffic overtaking that of desktop and showing no signs of slowing down, it seems its significance for every website owner and digital retailer can no longer be exaggerated:
